Razer is branching out of the gaming market.

The gaming hardware company launched a teaser on Wednesday, showing a man holding a phone-sized device.

According to the teaser on the company's website, the product will be launched on Nov. 1, with a tagline that reads "Watch for our biggest unveiling..."

It also posted a similar tweet, with a link re-directing users to the company's website.

Tweet may have been deleted

Razer SVP Tom Moss had also earlier last week tweeted a photo of him with CEO Tan Min Liang, with what looks suspiciously like a phone peeking out of Tan's pocket.

Tweet may have been deleted

But Razer's announcement should come as no surprise to watchers.

The cult favourite had earlier this year acquired Nextbit, maker of the crowdfunded Android smartphone Robin.

According to Recode, all of Nextbit's employees made the move to Razer.

"With the talent that Nextbit brings to Razer, we look forward to unleashing more disruption and growing our business in new areas," Tan had said at the time, in a statement.

We can only watch and wait until Nov. 1.